The World Wide Fund For Nature’s goal has always been “people living in harmony with nature”: respecting and valuing the natural world and finding ways to share the Earth’s resources fairly.

For the youth oraganziation we looked at the topics 14-24 year-olds are interested in, how to involve them and what could be the proper logo – which still is discussed.

The topics are clearly defined:

Conservation – particularly safeguarding  rare species of wild animals and plants and protecting the vital and  inter-connected ecosystems found in forests, rivers, seas…, Climate change – tackling not just the causes of global warming but also the  impacts of changing climate patterns on vulnerable communities and environments and sustainability – helping change the way we all live – what we eat, buy and use for fuel – to put less strain on already-stretched  natural resources, and help reduce the disproportionate impacts on some parts of the world.

This is definitely something worth getting involved.